Game dynamics and storytelling

I was recently involved in a public talk about transmedia during which an independant tv producer asked a very interesting question. He asked: «Is it ok to have a game like approach for a serious documentary? Can a film that deals with very important, even tragic issues and that has nothing to do with a light and playful subject consider using game dynamics to make it more engaging for an audience?»

When he asked this, we were discussing the fact that many transmedia projects include gameplay and game dynamics to make their storytelling more fun, more accessible and engaging.